Shoppers today are driven by the use of coupons, the ability to customize their shopping experience, and the ability to make purchases digitally. Is your pet store marketing strategy recognizing and building on these trends?
Marketing isn’t just your advertising, your signage, or your logo. It’s everything that happens when pet parents encounter your pet store’s brand, from all of your online or offline advertising to the experience they have speaking with your employees in the store. So it’s everything that goes into their interaction with your brand, and these interactions are what enhance customer loyalty.
Did you know that 90% of consumer say they find email personalization appealing? Or that 80% are more likely to purchase from a business that offers personalized marketing and experiences? Check out these 3 steps to improve your pet store’s email marketing and get more customers, more visits, and more revenue!